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Cello Health Consulting gains senior marketer

Published on: 08/04/15

Healthcare strategic marketing consultancy Cello Health Consulting has appointed pharma marketer Beverly Hope as a senior consultant for its brand and portfolio services. 

Hope joins the UK firm with more than 20 years’ marketing experience, both in the pharma industry and consumer sector. Most recently she was the associate director for global marketing at contract research organisation PPD.

Prior to this position she spent 10 years with GlaxoSmithKline, becoming director of marketing winning practices, a role in which she led the strategy to develop and embed marketing capabilities across the US pharma business. 

Earlier in her career she spent several years in the consumer packaged goods sector, working at Johnson & Johnson and Kellogg's.

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