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Features

Customer relationship management is usually enterprise-centred. What it rarely is, what it needs to be, and what most users expect it to be, is...

'Think global, act local' is a favourite phrase of marketing execs, but does your know-ledge of cultural differences extend beyond Eurotrash,...

Electronic detailing in its various forms is gaining in profile as a new component of the pharmaceutical marketing mix and Pharmafocus is...

A valid tool to enhance patient care or thinly veiled advertising? New guidelines may encourage more companies to get off the fence and use this...

Sir Michael Rawlins, Chairman of NICE, on how clinical research must progress.

What effect will the increasing shareholder opposition to 'fat cat' pay have on middle management?

Medics and marketers are often to be found at loggerheads, but improving dialogue between the two is vital if a company is to avoid potentially...

Why delegate work and how can you delegate effectively?

The Internet presents clear opportunities for cost savings in the way the pharma industry conducts clinical trials, but is it a case of hurry up...

LPS pilots will lead to new pharmacy-led services such as medicines management services, supplementary prescribing and, eventually, independent...

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Site content is produced by our editorial team exclusively for Pharmafile.com and our industry newspaper Pharmafocus. Service company profiles and listings are taken from our pharmaceutical industry directory, Pharmafile, and presented in a unique Find and Compare format to ensure the most relevant matches