Policy Matters

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Company Profile

Policy Matters is a healthcare-dedicated, independent, market access consultancy that matches healthcare policy to business to help our clients benefit from the  opportunities created by the constantly changing NHS landscape.

We offer end-to-end market access solutions, aligning the company and brand with customers’ needs through a process of identifying policy objectives that are key to access and adoption, then development of practical programmes and persuasive advocates to achieve them.

We work from the national to local level and our approach involves careful analysis and strategy development followed by professional, comprehensive implementation.

Building market understanding:

• Consultancy to help companies identify and develop the knowledge, skills and expertise to effectively engage with the NHS
• Healthcare policy and environmental analysis and interpretation
• Stakeholder research and mapping

Market and brand shaping:

• Product launches, market entry and optimisation programmes
• Value proposition and dossier development
• Comprehensive HTA support (NICE,SMC, AWMSG) from selection to implementation
• Advocacy development and mobilisation
• Market access tools and budget impact models
• Service development support
• Provision of integrated communications support
• Media and publications support
• High quality secretariat services